Bangkok / March 2025 — Archroma has installed cutting-edge Zero Liquid Discharge (ZLD) technology at its Mahachai plant in Thailand. Built in partnership with Gradiant, the system now recovers 90–95% of wastewater and extracts valuable minerals, transforming what was once effluent into reusable water and industrial resources. Located in a water-stressed region near Bangkok, this implementation significantly reduces freshwater dependence and models sustainable textile dye production ProPakistani+15Indian Chemical News+15Archroma+15.
As Dhirendra Gautam, VP Global Marketing & Strategy, explained:
“Our goal is to require our plants to have effective water conservation facilities… contributing to water conservation and helping to combat acute water scarcity worldwide.” Archroma+5Indian Chemical News+5PaperFIRST+5
Why it matters: This milestone not only enhances Archroma’s environmental credentials but also provides a scalable solution for the textile industry to manage water use sustainably.
🏆 Archroma Wins Dual Honors at Just Style 2025 Excellence Awards
April 2025 — Archroma was honored at the Just Style Excellence Awards, taking home:
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Innovation Excellence for PHOBOTEX® NTR‑50, a bio-based, non-PFAS durable water repellent made with 50% renewable carbon — offering top-tier performance with a soft fabric feel.
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Environmental Excellence for the Mahachai ZLD project, lauded for reclaiming wastewater and facilitating a circular water economy in textiles E-Textile Magazine+7Archroma+7Pakistan Textile Journal+7.
VP Gautam remarked,
“We feel a deep responsibility to make an impact by putting sustainability at the core of our innovations.” Pakistan Textile Journal+1Archroma+1
Why this counts: The awards highlight Archroma’s dual commitment to sustainability and innovation, bolstering its reputation among mills and global fashion brands.
🌐 Archroma Launches New Website to Empower Smarter, Sustainable Choices
June 2025 — Archroma unveiled a redesigned website tailored to drive sustainable decisions in textiles, packaging, and paper. Key features include:
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SUPER SYSTEMS+ interactive tool: Helps users select low-impact dyeing and finishing systems.
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Sector-specific navigation for packaging technologies spanning pulp, paper, and tissue.
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A dynamic newsroom showcasing company insights and sustainability tools ProPakistani+15Archroma+15PaperFIRST+15.
VP Lisa Clark, Marketing & Sustainability, emphasized:
“The new website… reflects our commitment to helping customers navigate fast‑changing, competitive markets with smart, sustainable, accessible solutions.” PressReleaseFinder+3PaperFIRST+3Archroma+3
Why it’s important: The platform makes it easier for manufacturers to choose science-based, eco-conscious chemical solutions—reducing environmental impact across supply chains.
🧭 Strategic Push: BioCircular Materials Alliance Membership
January 2025 — Archroma joined the BioCircular Materials Alliance, collaborating with Spiber Inc. and fashion industry leaders to develop bio-based materials and create a circularity database for fibers, dyes, and finishes .
PLANET CONSCIOUS+, their sustainability roadmap, guides modes of action—from renewable raw materials to end-to-end systems .
Why this matters: Archroma's involvement positions it at the forefront of circular textile innovation, helping brands track and improve product recyclability.
🔍 Looking Forward
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Scaling ZLD: Expansion of the Mahachai model to more textile plants in water-stressed regions.
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Product rollouts: Commercial release of PHOBOTEX® NTR‑50 and rollout of SUPER SYSTEMS+ via the website.
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Strategic impact: Growth in sustainable packaging chemistry, digital tools, and circularity collaborations.
Verdict
Archroma is a standout in specialty chemicals—leveraging innovative water technology, award-winning low-impact products, and digital platforms to lead sustainability in textiles and packaging. If you'd like a deep dive into PHOBOTEX® performance data, the new website's interactive tools, or Archroma’s circularity roadmap, just let me know!
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